What first attracted me to Kindle Publishing was the thought of making passive income. That is where you generate an income without doing much or any work for it after the initial stages. With my Kindle books, I have them outsourced every step of the way. I do this for one main reason, time. It takes a lot of time to sit down and write a book, and at this point in my life I choose to use my time focusing on other things in my business. Don’t get me wrong I do wish to write a book at some point, but right now my focus is generating a more passive income lifestyle.
The mindset you want to have is one of a publisher and not as an author. An author sits down writes books, finds a publisher and then the publisher would market the book. By outsourcing the writing, you can have multiple books written at the same time that it would take to have one book written personally by yourself. If you want to write your own book you most certainly can, I know lots of people who write a book in a day or two, but the way I have made my money through Kindle is by outsourcing all my writing, outsourcing my cover designs and doing all the marketing myself. This is what I am more comfortable with because the books that sell the most, are not the best written, they are the best marketed. You might be wondering about how much does it cost to have somebody write a book? I’ve had books written as low as $30 (5000 words) and I’ve also paid as high as $175. For most books, I have found the sweet spot is anywhere from $60-$80. As you make more money and get further along in the process, paying $100-$150 for a 5000 word book means you’re going to be getting a much higher quality book.
My mentality in the beginning was, let’s keep costs as small as possible and I can always improve my books later. I didn’t have a lot of money to start so I focused on producing the most quality books I could for as little as possible.
- You can get a book written for you for as low as $30
- When you are new keep cost as small as possible
- Outsource your weaknesses
- Books that make the most and the best marketed, not the best written
Step 1. How To Find Writers
Ghost writers are a very common thing among the publishing world. Lots of famous people have their books ghostwritten by somebody else for the simple fact that they don’t have to time to sit down and write a book themselves. There are many different ways to find people to write your book for you, I’m going to give you my experience of what I have found works the best. There are two avenues that you can go down, finding freelancers or using companies. There are benefits to both. With companies, you are basically paying for a done-for-you service. Your book will come formatted, edited, ran through Copyscape, proofread and ready to upload to Kindle. With freelancers, you will have to make sure its 100% original, edited and proofread and will have to format it for Kindle. This is why companies do charge a bit more than freelancers. Having said that when you find a great freelancer, they can do all of that for you if you teach them how you want it done. I only bother with this when I am working with a freelancer for long terms projects (multiple books).
- Upwork (freelancers)- This is the website where freelancers go to find work. What you do is simply post a job that you want to have fulfilled and people will apply for that job. You then interview them and you select the very best candidate to work with. I love Upwork. I have found my best writers throughout there. I’ve also found some not very good writers there as well. It is a learning experience that everyone goes through so don’t let it scare you. Personally, for me, I have found the quality of people to be much higher on Upwork then any other source I’ve used.
- Warrior Forum (freelancers and companies) – this is another website that I’ve used to finding ghostwriters for my books. It’s an online Internet marketing forum. The section you’re looking for is called warriors for hire and you simply have to browse the forum, read the reviews and select the people that you would like to work with. Here is the direct link to the area of the forum where you will be searching for writers. http://www.warriorforum.com/warriors-hire/
- Other Writing Sites – There are so many options to get your book written by ghostwriters. Epic Write, The Writing Summit, Blue Pen Articles are just a few of the other ones that I know of. I haven’t tried out these specific companies yet, but I know quite a few other publishers who have and they haven’t complained. The key is to test out a few of them and then just start working with the one that you really like.
- Try multiple companies, its the best way to find the right one for you
- Give lots of details to the writers so they know exactly what you are going after
- The more you pay the better the quality of book you will get
- Reminder – Only use Paypal or Escrow when sending money. Never send money via bank transfers or wire transfers. These are the best and most secure ways that I send money.
- For your first 2 books, try two different writing companies/sources
Step 2. – How To Get A Cover Designed
You know that saying, “Don’t judge a book by its cover?” That does not hold true in the real world. People will be judging your book by its cover, if you don’t have a great-looking cover nobody’s going want to purchase your book. You need to create an eye-catching cover in order to create interest about your book. The cover is one of the most essential parts of your book that will actual sell your book.
The turnaround time for your cover is usually anywhere from 3 to 5 days depending on the how busy the designer is. Unless you are a graphic designer by nature you do not want to design the cover yourself. For most of my books, I got my covers done for $5. Two main places that I look for when finding someone to design my covers are Fiverr and Upwork.
Fiverr – Fiverr is the place to go for finding cheap, quick and entry level cover designs. There are so many different gigs to use that listing them here would do no good as they change all the time. For $5 you can get a pretty decent cover made. Don’t forget that once the book is selling well you can always upgrade the cover to something more high quality. I have done that with various books and it has helped a ton, but I always start with a basic cover. When searching for a gig, just type in ‘ebook cover’ and sort by rating. When selecting someone I look for ones that offer unlimited revisions and has a 5 star rating.
Upwork – This is where I go for my more high-quality covers. I enjoy the aspect of working with a designer one on one and working with them to create my perfect cover.
These are the 2 main things that I outsource currently in my business. In the next few weeks, I am going to be looking into hiring a VA (Virtual Assistant) to help take care of some more tasks that I don’t need to be doing personally. The only reason I don’t hire one now is cause I don’t think its necessary until you have at least 10-15 books coming out each month. Once I do I will be sure to document the process of that as well. My goal is to be able to completely (95%) remove myself from my kindle business so I can spend more time on creating content and helping others live a more passive income lifestyle.
I hope this short blog post was able to help you in some way and if you have any questions or comments please ask away!
Till next time,